Media Plan Case Competition
The Media Plan Case Competition represents the cornerstone of the Washington Media Scholars Foundation. It challenges students to think strategically and dive into the deep-end of marketing impressions, numbers and budgets.
The Media Scholars Media Plan Case Competition is a multi-round competition for students to compete on a national level. The finalists receive an all-expenses-paid, week-long professional development experience in Washington D.C. and compete for the National Excellence in Media Award and $18,500 in scholarships.
$5,000
The qualifying round includes a brief introduction to the basics of media planning and allows judges to determine those most able to submit a competitive media plan. During this round of the competition, students may work either individually or as a team of two.